Some suppliers require stores to request manual approval before being allowed to import and sell their products. They have spent lots of time and money building their brands, and many are not willing to sell through stores that do not fit their branding criteria.
Fortunately, we have a few simple tips to get approved by suppliers. The following is a short list of things to avoid in your store:
- Too many different types of products - Suppliers want to see that your store has a consistent theme. For example, if the supplier is selling handmade leather wallets and your store is selling electronics and pet products, they will most likely decline your request for being 'off-brand.'
- The store does not appear operational - Few or no products, generic starter Shopify theme, or not live yet.
- The store looks unprofessional - Blurry images, weird design, and odd color schemes are examples of things that make a supplier decline stores. Please take a look at some professional stores online and compare them to your store to help you get an idea of what makes a store look professional.
Avoid these common issues, and you will have a much better chance of approval!
If you would like to know why the supplier has not approved you yet, you can contact them easily by following this article:
Should you have any questions or need any assistance, let us know via the in-app chat or e-mail at firstname.lastname@example.org.